Wednesday, 19 February 2014


News

Loewe Sport Collection


In the spring of 2014, the house of Loewe presents new sports editions of its four men's fragrances: Loewe pour Homme from 1974, Esencia Loewe pour Homme from 1988, Solo Loewe from 2004 i Loewe 7 from 2010. Four vintage sports were taken as the inspiration for these fragrances: canoeing (represented by Javier Hernanz), jai alai (Iñaki Osa), archery (Arturo García) and hockey (Jordi Bargalló). The fragrance are developed by perfumer Emilio Valeros.
  

Loewe Pour Homme Sport is a fresh and spicy fragrance. The fragrance contains notes of grapefruit, pepper, basil, lavender, Mediterranean sea accord, cedar and musk. Available as 100 and 150 ml Eau de Toilette.


Esencia Loewe pour Homme Sport, a sophisticated fragrance, is composed of notes of bergamot and mandarin in the top, spicy pepper and geranium in the heart, and amber and musk in the base. Available as 100 and 150 ml Eau de Toilette.

Solo Loewe Sport is a refreshing scent that includes accords of bergamot, mandarin, rosemary, lavender, moss, patchouli and amber. Available as 75 and 125 ml Eau de Toilette.



 

Loewe 7 Sport is an aromatic fragrance that begins with citrusy aromas of mandarin and yuzu. The heart includes mint, tomato leaf and neroli, laid on the base of incense and amber. Available as 50 and 100 ml Eau de Toilette.



 

 

 Perfume 

Fantasy is the second fragrance by Britney Spears, and was launched in 2005. This is a love potion locked up in an attractive bottle adorned with Swarovski crystals. Fantasy is a sensual and gourmand scent. It opens with fruity mix of litchi, golden quince and kiwi. The provocative heart is composed of jasmine and white chocolate. The base combines orris root, musk and woods.

The nose behind this fragrance is James Krivda. (read more).


Notes 

CITRUS SMELLS – Most often by citrus in perfumery we describe the whole spectrum of hesperidic fruits (Hesperidia), named after the Hesperides, nymphs from Greek mythology. These are fruits or citrus-smelling raw materials (notably verbena and lemongrass) and a few are among the most ancient ingredients in perfumery alongside resins. The more modern variations, such as pomelo, grapefruit, yuzu and hassaku, are relatively recent developments in the area of perfume extraction. (read more)

 

Designers 

Acqua di Parma started as a small factory in Parma. The first fragrance was created in 1916, Colonia, and at the beginning it was used to perfume gentlemen's handkerchiefs. Colonia became a real symbol of Italian chic among American and European celebrities in the pre-war (1930's) and post-war (1950's) years. Cary Grant and David Niven, Ava Gadner and Eva Turner, later joined by Audrey Hepburn, were among the passionate admirers of Colonia. From a small factory, Acqua di Parma grew into a prominent house with wide range distribution. Alas, the frivolous dictator Fashion and unpredictable and unjust Fortune turned their back to this Italian house – the years of great popularity were followed by the years of struggle for survival and against oblivion. (read more)

Tips 



Types of Perfume

Once upon a time, a woman was expected to have a signature scent. Nowadays, we are more likely to treat fragrance as an accessory, changing our perfume daily - or even more often - to suit our busy lives and shifting moods.

But sometimes, too much choice can lead to confusion. If you're like most women, you have multiple perfume bottles cluttering your vanity table. They taunt you every morning as



you get dressed, with the simple yet silent demand, "Who do you want to be today?"



To help you cut through the clutter, we've created this brief guide to the major fragrance categories, with suggestions for where to wear each one. (read more)